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ITC
Trade and Market Intelligence
NEWSLETTER
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Enhancing
the transparency of global trade and market
access
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For
all latest news, follow us here.
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94
value chains well positioned to boost
intra-African
trade
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Trade
Briefs Spotlight on Ukraine, environmental goods,
African value chains
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More
companies and government officials trained on the
African Trade Observatory
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Enhanced
user experience in Procurement Map & upgraded
company data in Trade Map
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Global
Trade Helpdesk support
in
the Arab region
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Training
programmes on the
Euromed
Trade Helpdesk
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Capacity
Building:
Sign
up for the SME Trade Academy
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94
value chains well positioned to boost intra-African
trade
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Africa’s
pharmaceutical,
baby food, cotton clothing and auto sectors are
already changing the continent’s economic landscape by
reducing its reliance on imports, diversifying
economic activity, and creating jobs for women and
youth, says the new ITC publication Made
by Africa: Creating Value through
Integration. The report,
commissioned by the European Union and the African
Union Commission and implemented by ITC, was released
during the African
Union Summit on Industrialization and Economic
Diversification from
20-25 November in Niamey, Niger.
During
the high-level report launch meeting, Albert Muchanga,
Commissioner for Trade and Industry (African Union
Commission), Koen Doens, Director-General for
International Partnerships (European Commission) and
Pamela Coke-Hamilton, Executive Director (International
Trade Centre) welcomed the joint initiative to identify
feasible and promising value chains and to define
actions make sustainable growth and economic integration
a reality.
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The
report identifies 94 value chains with high potential
for sustainable development, with each value chain
linking to at least five African countries from
different regions. Among these value chains, four
sectors emerge as especially promising: pharmaceuticals,
baby food, cotton apparel and automotives.
Pharmaceutical development can improve health outcomes
and reduce import dependence, especially in the wake of
the COVID-19 pandemic, while baby food production would
contribute to sustainable food security and nutrition
during a time of supply chain disruptions. Both cotton
apparel and automotives offer opportunities to move up
the global value chain and develop domestic and
international markets. Through its reliance on advanced
technology, automotive manufacturing can also contribute
to upskilling across the continent.
Identifying
the high-potential sectors is only a starting point.
Tariff liberalization under the African Continental Free
Trade Area (AfCFTA) could increase intraregional trade
by as much as €17 billion, while addressing other market
frictions could unlock another €19 billion.
The
report recommends that African countries address
challenges such as lack of trust in the quality of local
goods, reliance on non-African imports, poor access to
finance, high production costs, weak connectivity, and
inadequate investment in technologies and processes
needed to address environmental issues.
The
AfCFTA is an excellent opportunity to increase women’s
participation in the African economy. The report
explores ways in which this can be achieved, such as
through eliminating legal constraints that hinder
women’s economic prospects, improving women’s access to
finance, overcoming cultural biases and increasing
women’s participation in business networks.
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GIVING
AFRICAN COMPANIES A VOICE
Almost
11,000 firms, business support organizations and
industry experts shared
their views and experiences for the report. Many
companies interviewed revealed their interest in
strengthening economic ties with local partners.
According
to one interviewee: ‘Africa is among the continents with
the richest biodiversity. The earlier we join forces to
exploit our own heritage and biodiversity to meet our
medical needs, the better for us.’ A pharmaceutical
entrepreneur also expressed the sector’s primary needs:
‘We need better access to market intelligence for
African countries. And induction training and awareness
sessions for the AfCFTA.’
A
workshop with five sessions around the publication was
organized during the AU Summit in Niamey.
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The
African Union (AU), the United Nations Economic
Commission for Africa (UNECA), the United Nations
Industrial Development Organization (UNIDO), the
Organisation for Economic Co-operation and Development
(OECD) and other national, regional and international
organizations worked together in the development of this
project.
The
report is also available in French.
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NON-TARIFF MEASURES
PROGRAMME
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Trade
Obstacle Alert Mechanism mobile app launched in
Madagascar and Mauritius
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ITC
and the government of Madagascar launched the Trade
Obstacles Alert
Mechanism (TOAM) and its
mobile application on the 4th of October, in the context
of the UK Trade Partnership Programme. The Trade
Obstacles Alert Mechanism allows: 1-Companies to alert
the competent authorities to the obstacles they
encounter in import or export; 2-Trade support
institutions to have detailed information in real time;
3-Public authorities to be alerted by the private sector
to the commercial problems encountered. "The MAOC
responds perfectly to our country's ambition to make
trade inclusive and participatory in economic
development", declared Mr. Isidore Andrianirina
Razanakoto, Director General of Commerce and Consumption
at the Ministry of Industrialization, Commerce and
Consumption (MICC) during the launch ceremony.
In
the previous week, on the 29th October, ITC and the
government of Mauritius teamed up to launch the new
version of TOAM and its
mobile application in the country under the United
Kingdom Trade Partnerships Programme (UKTP). TOAM has
been very successful in Mauritius since the first launch
in 2016. "The mobile application will make the Trade
Obstacles Alert Mechanism more visible to operators and
enable them to report trade obstacles directly and
seamlessly from their mobile devices", said Mr A. Ganoo
Minister of Foreign Affairs, Regional Integration and
International Trade at the launch event.
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Spotlight
on Ukraine, environmental goods, African value chains,
and import dependencies
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The
Trade Briefs Series on the war in Ukraine follows the
shifting composition of trade partners for the Russian
Federation and Belarus. The Series’ interactive charts
allow users to explore how the share and the value of
the Russian Federation’s and Belarus’s trade with
sanctions-imposing and non-sanctions imposing countries
has evolved during the war. Between September 2021 and
September 2022, the share of the Russian Federation’s
oil exports to countries with restrictive measures fell
by 33 percentage points. Over the same period, the
Russian Federation’s share of exports to India—which
does not have restrictive measures—increased by 30
percentage points.
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The
October Spotlight, in the spirit of COP27, focuses on
export and import trends for environmental goods by
region, and allows users to explore markets with
unrealized export potential for environmental goods.
Between 2001 and 2021, trade in environmental goods
outpaced growth in total trade. Although East Asia and
the EU and Western Europe were the largest exporting and
importing regions for green products in 2021, over the
past 20 years, South Asia, Southeast Asia, and North
Africa have outperformed other regions in terms of green
export growth, while South Asia, Eastern Europe and
Central Asia, and Eastern Africa have outperformed in
terms of green import growth. The environmental product
groups with the highest levels of unrealized export
potential are waste water management and potable water
treatment ($733 billion), efficient consumption of
energy technologies and carbon capture and storage ($419
billion), and renewable energy ($381 billion).
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The
November Spotlight introduces ITC’s
Made by Africa report, which was
commissioned by the European Union and the African Union
Commission and released during the African
Union Summit on Industrialization and Economic
Diversification, held in Niamey,
Niger on November 20-25. The Spotlight highlights the
four priority value chains identified in the
report—cars, baby food, cotton apparel, and
pharmaceuticals—and allows users to view which African
countries are competitive exporters of the inputs and
outputs used in each value chain. While 90% of the
inputs used in these value chains are currently imported
from outside Africa, there is significant potential to
import them from within the continent. Sourcing inputs
from regional suppliers within Africa could reduce the
average distance these inputs travel by 4,690
kilometers, thereby lowering transport-related CO2
emissions.
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The
December Spotlight identifies countries with high levels
of import dependency in certain products and uses export
potential data to suggest alternative sourcing options,
with the aim of helping countries develop more resilient
supply chains. Products with high levels of import
dependency across countries include pharmaceuticals,
rice, palm oil, cars, and telephones.
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AFRICAN TRADE
OBSERVATORY
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Training
more companies and government officials on the
African Trade Observatory
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The
number of companies trained on the ATO Dashboard
increased thanks to the partnership with the COMESA
Business Council. Two more workshops were organized in
Addis Ababa, Ethiopia and Cairo, Egypt. More than 100
participants benefitted from a 3-day training on using
the ATO online dashboard to conduct market analysis. For
Hend Abdelmonem, a participant and government official
from the Ministry of Trade and Industry of Egypt, the
ATO dashboard would facilitate the search for market
information, e.g. exports and imports, trade agreements
and market conditions. Similarly, for Siraj Yilma,
working for an intergovernmental organization in
Ethiopia aiming at developing the leather sector in
Africa across ten countries, the ATO dashboard will show
MSMEs how to identify attractive markets in the
region.
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Furthermore,
to increase the number of private sector users, the ATO
website was released in Spanish, one of the 6 Official
Languages of the AU. The
ATO Dashboard was also enhanced to provide additional
information for government officials through the Monitor
Module. New analytical indicators on trade and market
access conditions were released thanks to the progress
in data collection in various countries, including
Comoros, Madagascar, Uganda, Zambia and Ethiopia.
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The
new indicators were presented at the margins of the
African Union Summit on Industrialization and Economic
Diversification on November 22nd in Niger, with the
participation of H.E. Albert Muchanga, AUC Commissioner
of Economic Development, Trade, Industry and Mining, Mr.
Koen Doens, EC DG International Partnership, Ms. Pamela
Coke-Hamilton, ITC Executive Director and Hon. Chipoka
Mulenga, Minister of Commerce, Trade and Industry of
Zambia. This session showcased the relevance of the ATO
analytical module in facilitating the craft of
industrial policies at the continental, regional and
national levels by using timely and relevant trade
data.
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Take
a tour of the enhanced Procurement Map
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Are
you looking for new market opportunities? Do you
wish to easily identify potential buyers in
different countries? Are you searching for a tool
which would enable you to quickly check open
tenders?
Our
Procurement Map offers intuitive search based on partner
country and economic sector. This ITC tool provides
detailed information on public tenders and contract
awards, including recent trends. It thus offers a route
to foster entrepreneurship and to seek new market
opportunities. Thanks to additional information on
Sustainability Standards and Women and Procurement, the
Procurement Map can enhance your corporate
profiles.
NEW
We
have made the Procurement Map even more user friendly.
Check our upgraded Map Availability to visualize
data on active tenders and contracts awards per target
country simply by using your cursor as a pointer.
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Trade
Map upgraded its company data: Partner country data
available
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You
have identified a potential buyer in Trade Map for the
product you wish to export to your target market. Great!
But has this company experience in importing from your
country? Find out more through the updated company
profiles. We are pleased to share that Company data now
show a breakdown by partner country.
About
230 000 companies reported with countries and regions
they trade with. This bilateral dimension for
company-level data is available for 55 countries. Access
the information from the Trade Map Companies module in
the company profile window. Enjoy your search!
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Supporting
SMEs in the Arab region
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The
Global Trade Helpdesk platform now integrates
updated data on trade statistics and export
potential estimates for 2027. Check the platform for
access to fresh data on trade performance, and trade
opportunities across 210
economies.
The
Global Trade Helpdesk was presented at the Arab SME
Forum organized by UNESCWA in Amman, Jordan on November
1st. The session focused on Leveraging Trade
Intelligence for SME Resilience with the participation
from the WTO, the Queen Rania Centre for
Entrepreneurship and the Jordanian Economic Development
Cooperation (JEDCO). Participants appreciated access to
strategic trade and market information in Arabic
accessible through a single-entry point.
The
Global Trade Helpdesk also continues to offer quarterly
open webinars in English, French and Spanish to
interested firms. For details and registration info
about forthcoming session or to watch the videos from
previous sessions, please follow the button
below.
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Following
the soft launch of the new
Euromed Trade Helpdesk, the
implementation of capacity building programmes has started
for several partner countries.
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Libya
certified trainers in action!
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Selected
Libyan stakeholders attended a first workshop
“Preparation of Quantitative Export Factsheet” in July
2022, and a “Training of trainers on Euromed Trade
Helpdesk” in September 2022. This intensive capacity
building programme aims at creating a national network
of certified trainers who can spread the knowledge on
the use of Euromed Trade Helpdesk among Libyan economic
operators.
And
thanks to the great engagement of the partners, 9
certified trainers have delivered their first workshops.
In only 3 months’ time, a total of 7 trainings were
delivered by Libyan trainers, in 3 Libyan cities, for
more than 60 Libyan participants in total!
More
sessions are expected to be organised by the certified
trainers in the coming months, under guidance of the
ITC, to ensure that more Libyan economic operators are
aware of the Euromed Trade Helpdesk and how to use it
for their business decisions.
This
initiative is implemented thanks to ITC collaboration
with Expertise France through the EU-funded EU4PSL
project.
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Capacity
building programme launched in
Morocco
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Thanks
to EU-funded project « Trade and Investment Facilitation
Mechanism phase II (TIFM II) », a first customized
training on the use of the Euromed Trade Helpdesk was
conducted for Moroccan stakeholders last
November.
Representatives
from the « Ministère de l’Industrie et du
Commerce », « Association Marocaine des
Exportateurs », EU delegation and ITC opened the
5-day training.
Organised
with the support of the TIFM II focal points from the
Ministry, the workshop focused on using the tool to
conduct exhaustive market analysis. Participants from
different departments of the Ministry, and from private
sector institutions (such as AMDIE, FENAGRI, FICOPAM…)
developed their own Quantitative Export Factsheet on
Moroccan products with trade potential in the
Mediterranean region.
Similar
trainings are expected to start in the first quarter of
2023 for other partner countries thanks to the
continuous EU funds for TIFM II project.
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Sensitization workshops
strengthen the AfCFTA implementation in
Tunisia
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TUNISIA -
From 3 to 10 November, ITC experts delivered three
in-person workshops on how to find, understand and
analyse trade information and market access conditions
related to the African Continental Free Trade Area
(AfCFTA) in Tunisia. The workshops took place in three
cities (Tunis, Sfax, and Sousse) and allowed a total of
56 participants from various private and public agencies
to reinforce their knowledge on the topic. Besides TMI’s
market analysis tools, the workshops introduced the
African
Trade Observatory
(ATO). ITC showcased as
well the promising value chains that may emerge for
Tunisia following the removal of tariffs and the
streamlining of non-tariff measures under the AfCFTA.
The initiative, funded by GIZ, will also include a
dedicated new AfCFTA information page on Market
Access Map, including info
graphics and a wide range of answers to frequently asked
questions.
A
participant commented « Practical cases, to better
understand the new mechanisms of the AfCFTA: an
important training to stay up-to-date with current
affairs. »
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Ecuadorian
Diplomatic Academy members train on ITC Market
Analysis Tools
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ECUADOR
- From 22 to 25 November, a group of 36 members of the
Ecuadorian Ministry of Foreign Affairs’ Diplomatic
Academy had an introductory course on the use of
flagship ITC market analysis tools. Most of participants
will be soon posted as trade attaches in various
countries and are meant to work on fostering business
linkages between Ecuadorian firms and enterprises
abroad, for which the contents of this workshop are of
utmost importance. Ambassador Alejandro Suarez -Director
of the Diplomatic Academy- conveyed his satisfaction and
trust in the reinforced skills that this activity
represents for the future of the country’s export
development and promotion.
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ITC
welcomes WTO trainees for introduction to ITC
Tools
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SWITZERLAND
- On October 13, 2022, ITC welcomed at his headquarter
a group of World Trade Organization trainees from the
Netherlands Trainees Programme, the French-Irish
Mission Internship Programme, and the Regional
Coordinator Internship Programme. Along with an
introduction to ITC’s role in international trade,
they attended presentations of ITC’s suite of trade
and market intelligence tools delivered by TMI experts
in English and in French. The audience were delighted
to discover that tools disseminating critical trade
information in such a modern, streamlined and
user-friendly way are available for free as a global
public good.
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Tunisian
delegates introduced to
Export
Potential Map
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TUNISIA
- From 14 to 17 October, ITC conducted a workshop on
Export
Potential Map for the Export
Promotion Centre of Tunisia (CEPEX). Fifteen
representatives from the organization were shown the
functionalities of the online platform and trained on
the methodology used to compute the indicators. Advanced
theoretical sessions were complemented by exercises in
which the participants strengthened their understanding
of the methodology. On the last day, participants
presented a detailed export potential analysis based on
a product of their choice. The workshop was the second
in a series of three for this project. It will be
followed by a training of trainers in the first quarter
of 2023.
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Nepalese
trade community gains a network of 18 new trainers
on ITC Tools
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NEPAL
- To help ease the transition and empower Nepalese
entrepreneurs in identifying and comparing opportunities
in new markets and adapting to shifting market
conditions related to graduation from ldc status, Nepal
counts with a new force of experts in trade and market
analysis using the International Trade Centre’s tools
Trade Map and Market Access Map.
Thanks
to an ITC training of trainers programme under its Trade
and Investment Programme, held from November 28th to
December 2nd, Nepal now has a new pool of 18 certified
trainers coming from Tribhuvan University and selected
government ministries.
Gobinda
Bahadur Karkee, Joint Secretary at the Ministry of
Industry, Commerce, and Supplies, says: “The need for
efficiency and competitiveness in the business chain in
fast-paced international trade dynamics is crucial. The
workshop is key to enhancing trade capacities with
skilled human resources on the international market, as
Nepal is graduating from the LDC status. It also sets
the ground for spreading the knowledge of market
intelligence through participating professors in
workplaces in their different capacities including as
teachers, researchers, policymakers, and
advisers.”
By
successfully completing a three-step programme,
academics and government professionals are now poised to
help Nepalese entrepreneurs adapt their business plans
and make robust, data-driven decisions.
The
participants shared their plans for implementing
training programmes across campuses in Nepal, as well as
targeting entrepreneurs and business associations to
help act as multipliers throughout the nation.
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The
public sector in Niger improves skills in market
access
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NIGER
- ITC trained 25 participants from national public
institutions on using ITC Market Analysis Tools. The
workshops took place from the 25th to 27th of October in
Niamey, Niger. Mr Boubacar Issa, ITC certified trainer
and General Inspector of Services at the Ministry of
Industry in Niger was a co-trainer with Mr Camilo
Giraldo from the headquarters in Geneva. Trade
statistics and indicators on Trade Map, tariffs and
non-tariff measures such as Sanitary and Phytosanitary
(SPS) or Technical Barriers to Trade (TBT), Market
Access Map and the notification system ePing were one of
the topics covered. Participants had the opportunity to
review relevant international trade concepts and watch
live demonstrations using selected ITC Tools for market
analysis.
ITC
collaborated with the Ministry of Trade, Industry and
Youth Entrepreneurship to enhance the capacity of
selected professionals from different institutions, to
use ITC tools in their professional life. The
workshop, aimed to improve trade transparency through
market analysis tools, is part of the European
Union-funded Global Public Good project.
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Regional
training on trade opportunities and constraints in the
Agadir countries
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EGYPT
- Within the framework of ITC’s Middle East and North
Africa Textile and Clothing Programme
(MENATEX) project, a one-day training in Cairo
gathered various stakeholders from Egypt, Jordan,
Morocco, and Tunisia. ITC presented the preliminary
findings of its comprehensive business survey on trade
obstacles hindering regional integration between the
Agadir Agreement countries. Follow-up discussions took
place between the four countries’ representatives on the
way forward to overcome the identified challenges. A
live demonstration of the Euromed Trade Helpdesk shed
some light on unrealized trade opportunities to advance
regional integration in the Agadir countries.
Participants trust that ITC’s regional platform can
contribute to improving trade-related information
transparency in their countries.
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SME
TRADE ACADEMY
Do
not miss next quarter's SME Trade Academy sessions on
Trade Map and Market Access Map.
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TRADE
MAP
Global
merchandise trade data
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With
winter in Geneva being in full swing, the Trade Map data
team braves the cold working relentlessly on data
updates.
We
are pleased to confirm that data for Q2-2022 are now
available for 61 countries. Please do not hesitate to go
Data
Availability page and discover
recent trends for a product/country of your interest.
The Trade Map team also started uploading data for
Q3-2022, which is now available for 39 countries,
representing 55% of global trade in goods.
The
same applies to the availability of freshly delivered
monthly data. As of mid-December 2022, October 2022 data
were already available for 24 countries, accounting for
44% of global merchandise exports. June 2022 data were
reported by 61 countries.
Annual
2021 data now offer a complex picture of global trade in
goods. Check the Trade Map database to explore trade
patterns and learn more with Trade Map
indicators.
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Map: Latest
country data available as of 15th December 2022. For
further updates, kindly visit the Data
Availability
page.
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Chart:
Latest period available for annual data, number of
countries and share of global trade they account
for.
Do
you
seek more? Visit the Data
Availability page for more
updates.
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INVESTMENT
MAP
Updated
FDI flows and stocks
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FDI
Totals by reporting country now cover more than 100
countries and territories for year
2021. FDI
by partner country and/or economic activity have been
updated for 92 countries and territories for years 2020
or 2021.
Visit
our FDI
data availability page for more
details.
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Having
up-to-date data is one thing, understanding their
coverage and limitations is another. More detailed
metadata help you understand better what figures really
cover.
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In
October, Export Potential Map extended its export
potential estimates to 2027, incorporating trade data
through 2021, updated GDP and population growth
projections, and the latest tariff data.
The
recent update also added products such as copper ores
and concentrates (HS 260300), marble (HS 251511 and HS
251512), and iron and steel waste (HS
261900).
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International
Trade Centre
Palais
de Nations
1211
Geneva 10, Switzerland
Telephone:
+41 22 730 0111
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Trade
and Market Intelligence section
Telephone:
+41 22 730 0540
Email:
marketanalysis@intracen.org
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© 2021 All Rights
Reserved
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